Privacy
Policy for Mahindra Now 24X7
Effective Date: January 4, 2010
Developed by: Mahindra & Mahindra Ltd. - Truck and Bus Division
Mahindra & Mahindra Limited ("M&M", "we", "our", "us") values your privacy and is committed to
protecting your personal information. This Privacy Policy describes how the MAHINDRA NOW 24X7
mobile application collects, uses, and safeguards user data in compliance with Google Play Store
policies.
1. About MAHINDRA NOW 24X7
MAHINDRA NOW 24X7 is a business application designed to facilitate enquiry-based connections for
Customer and Service team app. The app connects dealers, Mahindra team and customers across
different regions to explore raising service booking, manage own vehicle, service history, live
tracking of service and many more.
MAHINDRA NOW 24X7 does not involve gaming, betting, rewards, or financial winnings.
2. Information We Collect
We may collect the following types of information:
a) Personal Information
- Name
- Phone number
- Email address
- Business or user role (dealer, mahindra team, customer)
b) Device & App Information
- Device model and operating system
- App versionr
- Crash logs and diagnostic data
c) Usage Information
- App interactions
- Listings viewed
- Enquiries raised
- Login activity
d) Location Information
- Location data is collected after user grants permission and is used strictly for business validation
or
regional relevance.
3. How We Use Your Information
Collected data is used to:
- Enable user registration and authentication
- Tracking of user while going for service at customer place.
- Notify dealers & customer of booking in real time
- Facilitate communication between users
- Improve app performance and user experience
We do not sell, rent, or trade personal data to third parties for advertising.
4. Data Sharing
Your information may be shared only with:
- Authorized Mahindra Group entities for internal operations
- Trusted service providers (such as Firebase or cloud hosting services) for analytics,
notifications, and infrastructure
- Legal or regulatory authorities when required by law
All partners and service providers are bound by confidentiality and data protection agreements.
5. Data Security
We implement industry-standard security measures, including:
- Secure servers
- Access control
- Data encryption where applicable
These measures help protect your information from unauthorized access, loss, or misuse.
6. Data Retention
User data is retained only for as long as necessary to fulfil business purposes or legal obligations.
Once no longer required, data is securely deleted.
7. User Rights
You have the right to:
- Access your personal data
- Request correction or deletion of your data
- Withdraw consent for optional data collection (such as location access)
Requests can be sent to the contact details below.
8. Permissions
MAHINDRA NOW 24X7 may request permissions such as:
- Internet access (required for app functionality)
- Phone or WhatsApp intent (for communication convenience)
- Location access (to track the person while going for service)
Permissions are used only for their stated purpose.
9. Third-Party Services
The app may use third-party services like Firebase Analytics for performance monitoring. These
services comply with their own privacy policies and Google Play requirements.
10. Policy Updates
This Privacy Policy may be updated periodically. Any changes will be published on the official
Mahindra Truck and Bus website.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or data usage, please contact:
Mahindra & Mahindra Ltd. - Truck and Bus Division
2nd Floor, Mahindra Towers,G.M. Bhosale Marg, Worli, Mumbai - 400018
+91 22 2493 1441 [email protected]