The MPOWER Initiative Takes a New Leg

Posted on Friday, October 18, 2013

Mahindra has been long associated with Nanhi Kali – Girl Child Education since 1953 when the late Mr. K.C Mahindra founded The K.C Mahindra Educational Trust (KCMET) with the objective of promoting literacy and higher learning in the country. On the 23rd of January, 2013, Mahindra Trucks and Buses Limited launched a new initiative at the Indian Institute of Management, Ahmedabad (IIMA) known as MPOWER – the Management Development Program for Youth Transport Entrepreneurs for the new and next generation of the transport fraternity. Many young, enthusiastic and dedicated entrepreneurs belonging to the finest transport companies of India were chosen for this initiative with an aim at professionalizing the Indian transport sector in the long run.

In order to sustain the relationship with the delegates who belong to the top transport companies of India and who are part of this tie-up, each delegate will be assigned one Nanhi Kali (girl child) for a period of one year.

There have been various MPOWER batches in the past who have contributed towards making a difference for example, MPOWER Batch I consisted of 30 participants and each delegate contributed towards one Nanhi Kali – Girl Child Education. Similarly, the second MPOWER Batch was initiated on the 3rd of August, 2013 till the 16th of August, 2013. This batch comprised of 35 young entrepreneurs who were assigned one Nanhi Kali to a delegate for one year.

Each delegate contributed a sum of Rs. 2400 towards this initiative. A total sum of Rs. 84,000 would be given to Nanhi Kali towards the education of the Girl child from the 1st to the 5th standard.

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